Design is beyond just aesthetics. It serves a lifestyle one leads and adds value to it. The place you inhabit becomes an organic extension of who you are and what you do.
Spaces, objects and colours that surround us make a profound impact on how we feel and affect our mood. Well designed space shows character. It speaks to you, it communicates its energy and sends a message.
We approach things holistically. Starting from relevant insights we shape our ideas around people’s behaviour, their needs and character. We believe in creative freedom and personalising spaces. We love to explore blurring of the boundaries between functions in a space in a meaningful yet playful way.
Every project is a unique and evolving process. Just like poetry.
SUSTAINABLE . FUNCTIONAL . HUMAN . SLOW LIVING . RESPONSIBLE
REINTERPRETING THE OLD . VALUES ARTISANS AND MAKERS
MINIMALLY MAXIMAL . ECLECTIC . PLAYFUL . INTUITIVE
YOU MIGHT SAY WE ARE VERY SIMILAR. WE ARE BLOND. IN OUR BEST YEARS. WE LOVE RED LIP SHINE 045. ABSOLUTELY ADORE PINK BLUSH. WE ARE ADDICTED TO AESTHETICS AND BEAUTIFUL DESIGN. WE LOOOVE COFFEE. WE EVEN HAVE VERY SIMILAR NAMES. IVANA. IVONA. SOMEONE WOULD SAY THAT'S ALMOST THE SAME. HOWEVER OUR CHARACTER IS DIFFERENT. IVANA IS LAGOM, IVONA IS HYGGE.
is an interior designer living between Zagreb and London. She completed her education at KLC School of Design, London.
In fact completed would not be the most accurate term, since Ivona believes in lifelong learning. She feels her best when immersed in a new learning environment or mastering a new skill or craft.
Ivona enjoys making concepts, telling a story about a space that makes it unique.
Modern interpretation of traditional elements is often incorporated in her projects.
She is very proud to have been awarded Homes & Gardens product design award for KLC project of designing a Radisson Blu hotel room.
A beautiful phrase by a photographer Leslie Williamson sums up Ivona's life moto:
"I think home is less of a place and more of a feeling…it's like I have little islands of home all over the world."
Photography has always played an important role in her life so she gradually started doing it more and discovered that combined with styling it allows her to express herself more creatively. She completed styling for photography in advertising course at Central Saint Martins College of Art and Design in London and has since worked on numerous styling projects and photo shoots, mostly for interiors.
Has 13 years of experience in creative industry as a Client Service professional. That background enables her to effortlessly lead and organise projects of different sizes and complexities understanding every step of the creative process.
Ivana is also a senior yoga teacher so approaching things holistically and mindfully come to her naturally.
She is based in London which inspires her a great deal, but she also lived in Sweden and Italy for a while and believes those 2 countries have influenced and contributed to her sense of aesthetics, passion for coffee and lifestyle enormously.